

Como 1907 and EA SPORTS FC launch new partnership
Como 1907 and EA SPORTS FC have announced a new partnership facilitated by European Football Clubs.
Uniting football, video games, and culture, the collaboration will create new ways for supporters to experience Como 1907 through EA SPORTS FC. The partnership also coincides with the rapid growth of Como Gaming Club, a new platform launched earlier this season designed to connect fans through content, community, and digital entertainment.
Ryan Shelton, Chief Revenue Officer of Como 1907, said: “Football fandom today lives across far more than ninety minutes, and video games are a huge part of that. This partnership with EA SPORTS FC gives us a powerful way to meet supporters where they already are, while creating new stories, experiences, and touchpoints around the club. It also helped inspire Como Gaming Club, which is about building a community shaped by the way modern fans live football.”
James Taylor, Director of Football Partnerships at EA SPORTS FC, said: “We are delighted to work with Como 1907, a club bringing fresh energy and a clear sense of identity to the game. Together with European Football Clubs, this partnership reflects the growing role video games play in fan culture and offers new opportunities for supporters to engage with Como 1907 through EA SPORTS FC”.
The partnership adds to Como 1907’s growing presence at the intersection of football, entertainment, and culture, as the club continues to build new ways for fans to connect with its world.